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Resume Blasting: Helpful or Hurtful?

There’s more than one way to skin a cat. Man, what a gross phrase that is. It’s true, but all I can think about is that poor cat.

Just like a cat, there is more than one way to go about your job search. There is not one right way to get hired, but there are plenty of wrong ways. One of which, we affectionately call the resume blast.

What does it mean to “resume blast”?

Just like an email blast, a resume blast is when you send out a large amount of the same resume to different employers. Many job seekers prefer this method because it is fast, easy, and gets the message across to several employers, all at the same time.

Sometimes called the “resume carpet-bomb”, resume blasting is all about casting a lot of nets, hoping one or two will catch.

Is it effective?

If you’re a fan of the resume blast, I hate to inform you that, no, resume blasting is not an effective way to apply to a company.

The main reason being that the resume blast relies on a generically written resume. It is broad enough for any employer to use and doesn’t speak their specific job search language. The generic nature of this resume means that it is incredibly impersonal. So, when you resume blast, you’re telling the employer they’re not worth a personalized application.

What should I do instead?

Instead of sending out a dozen resume blasts, send out four or five personalized, well-written resumes. Exercise your Google muscles by figuring out who this resume should be addressed to and sniff around your network to see if you know someone who can get you an “in”.

Pay attention to the way your resume and cover letter are written. An effective writing strategy is to pick out language straight from the job posting so that you are speaking the exact dialect your prospective employer knows.

While this might take more time, you’ll find that employers will respond more favorably to a personalized, connected, and unblasted resume.

What do you think? Are you a fan of the resume blast? Has it been effective for you? Share your thoughts in the comments below!

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